CXPA Event Recap: UMUC’s Customer-Centric Approach to Higher Education
In March, Lesley Boucher, ORI’s VP of Customer Experience, had the privilege of moderating a panel of CX experts at the Customer Experience Professionals Association’s... Read More
The Internet of Things: Taking Customer Centricity to a Whole New Level
How IoT Is Reshaping Customer Experience & Relationships The Internet of Things (IoT) is something that most of us have probably heard about but know... Read More
Key Insights: 2016 Association Trends FOX Survey
Findings from Latest Annual Survey of Association Executives ORI is proud to announce that the results are in from the 2016 Association TRENDS Financial and... Read More
Pokémon GO—3 Lessons on Member Engagement
As we get ready for the ASAE Annual Meeting, we can’t help but notice that Pokémon GO is the latest rage—it’s literally drawing people out... Read More
How to Create Flag-Waving Customers
The Elusive Art of Converting Customers Into Champions As we celebrate the Fourth of July, our minds turn to patriotism—that connection between ourselves and our... Read More
Connecting Employees to Customer Experience
4 Ways to Help Customer-Facing Employees Embrace CX By Lesley Boucher, Vice President of Customer Experience, ORI If you’re a manager who has worked hard... Read More
How to Retain, Grow & Engage Your Customer Base
You want to grow membership and engagement—but how well do you understand your customers? A study of associations reported that two-thirds of respondents said their... Read More
Using Mobile & SMS to Meet Our Clients Where They Are
We recently wrote about the shifting dynamic of customer interactions—specifically, listening for customer feedback where customers are most likely to offer it. But how, exactly,... Read More
Lessons on How to Build—Not Badger—Your Customer Base
By Lesley Boucher, Vice President of Customer Experience, ORI For many of us with a passion for customer experience, we work every day to answer... Read More
Member Insights Through Data Transformation
Innovative Analysis of Association Data Yields Rich New Member Insights The following case study synopsis is based on an ORI white paper. A mid-size industry... Read More
