The Shifting Dynamic of Customer Interactions
Ensuring that your organization provides great customer interactions involves meeting your customers where they are. Customer interactions used to mean (not that long ago) that... Read More
Behind Every Revenue Dollar Is a Customer
How Customer Experience Programs Build Customer Bases By Lesley Boucher, Vice President of Customer Experience, ORI How often do we hear about great ways to... Read More
5 Steps to Collect Intelligent Annual Meeting Data
For many associations, the annual meeting is the organization’s top revenue source. For this bottom-line reason, planners and evaluators of this event need to be... Read More
Key Data Trends in the Washington Region for 2015
By Kathy Benson, CEO & Co-Founder, ORI In the Greater Washington region, all signs point to 2015 being a year of economic growth coupled with unprecedented... Read More
Avoiding the Perils of Collecting Too Much Data
Is Data Collection Overload Dooming Your Surveys? It’s common in market research for clients to want to ask as many questions as possible when conducting... Read More
