Your Customers Make Decisions Emotionally: How Emotional Data & Analytics Improve Customer Experience
By Jay Yeo, Consultant, ORI It is no great revelation to say that emotion impacts decision making. Yet organizations often overlook this truth when it... Read More
What Is Systematic Listening?
How to Apply a Systematic Approach to the Voice of the Customer By Jay Yeo, Consultant, ORI There is no shortage of statistics telling us... Read More
High Stakes: The Benefits & Challenges of Translating Data into Insight
By Jay Yeo, Consultant, ORI We all know that exceptional customer experience (CX) hinges on high-quality data. Despite this universal truth, many organizations struggle to... Read More
Survey Results: Taking the Pulse of Associations Navigating COVID-19 & Event Cancellations
Download the full report on how coronavirus has impacted member organizations plus lessons learned—presented by ORI, Higher Logic, Association Analytics, U.S. Transactions Corp., and Aronson... Read More
Webinar Recording | Human CX: Boost Response Rates & Increase CX Impact
Video: Generate Positive CX Impact by Humanizing Your Customer Experience Programs Watch the on-demand recording of ORI and OPINATOR’s high-energy discussion around Human CX. Learn how to place... Read More
Unstructured Data Mining: Are You Leaving 80% of All Customer Data Untouched?
By Kathy Benson, CEO & Co-Founder, ORI What if your customers are already telling you everything you’d like to know about what they want, what... Read More
Survey Design in the Age of Technology & Text Analytics
Download ORI’s latest white paper exploring the intersection of emerging technology and proven survey design and implementation best practices. So, you’re ready to field a... Read More
Mining Structured & Unstructured Data to Strengthen Customer Experience
How pairing ALL data sources for text analytics can reveal WHERE to focus, WHY to pay attention, and HOW to address what customers want and... Read More
What’s Hiding in Your Unstructured Data?
Why it’s time to explore the untapped insights waiting to be discovered in your unstructured data. By Lesley Boucher, Vice President of Consulting & Customer... Read More
Managing Complex Change & the Human Element of Customer Experience
The 5 Essential Ingredients for Successful Change If the chart above looks familiar, it’s probably because it has made the rounds on social media over... Read More
