ORI News


Shannon Brown Appointed President of ORI to Lead Firm’s Public Sector Practice

Experienced IT and management consulting executive joins D.C.-area consulting firm focused on improving citizen and customer experience through innovative research and data analytics.

Herndon, VA – October 1, 2019 – ORI, a Herndon, VA-based customer experience consulting firm applying innovative approaches to data collection, data cleansing, and analysis, today announced that Shannon Brown has been appointed the firm’s President. Brown is an experienced executive with a rich background leading organizations in the IT and management consulting industry, helping government agencies apply business planning, IT service management, and IT strategy solutions to deliver improved services to citizens. She also steps into a partner role alongside ORI co-founders Kathy Benson, CEO, and Sue Lynd, who has been appointed Chief Operating Officer.

Brown brings proven experience providing government agencies with next-generation digital transformation services and multi-channel citizen experiences. She most recently served as president and CEO of Primescape Solutions, where she was instrumental in leading the firm’s 2017 acquisition by HighPoint Global. Primescape provided complex, enterprise-scale IT services and solutions in support of government technology transformation initiatives for a diversified base of federal, civilian, and defense customers. Primescape’s customers included the Defense Logistics Agency (DLA), Pension Benefit Guaranty Corporation (PBGC), and departments of State (DOS), Treasury (USDT), and Health and Human Services (HHS). In her new role, Brown will lead all public sector operations at ORI, helping the firm’s government and commercial sector clients capitalize on shared best practices and forging new partnerships and teaming relationships to expand the firm’s customer base.

“On behalf of the entire team, we are thrilled to welcome Shannon Brown to ORI, and we are eager to continue our growth trajectory across the government, commercial, and association industries by supplying insights powered by agile research, data collection, and AI-powered text analytics capabilities,” said Benson. “Shannon is a dynamic, results-driven veteran of the federal, civilian, and defense markets, and she brings a wealth of knowledge and experience in guiding smart, strategic growth for the small businesses that help our nation’s government agencies meet their critical missions every day and foster innovation in serving citizens.”

“My career has centered on supporting customers’ missions—which I firmly believe is directly tied to maintaining a laser focus on the customer and citizen experience,” Brown said. “Applying best-in-class data analytics and technology to transform data into actionable insights is at the core of ORI’s business, and I am excited to join the team in crafting data intelligence and data mining solutions that help clients improve not only the digital experience but also the overall customer experience. Since founding ORI more than 30 years ago, Kathy and Sue have led every aspect of the firm’s day-to-day operations and impressive growth. It is a great honor to be welcomed into the fold and to partner with them in leading ORI into its next phase of growth.”

Before joining Primescape in 2010, Brown served as IT Corporate Development Director at EconSys, where she served customers including the PBGC, Department of Housing and Urban Development (HUD), Federal Deposit Insurance Corporation (FDIC), National Guard Bureau (NGB), Department of Veterans Affairs (VA), Federal Emergency Management Agency (FEMA), and Federal Housing Finance Agency (FHFA). From 2000 to 2008, Brown served in various positions at Advanced Technology Systems Company (ATSC, which acquired ATS Corporation in 2007), including Senior Vice President, Vice President, and Senior Program Director. From 1991 to 2000, she held positions of increasing responsibility at Litton PRC, now a Northrop Grumman company, after beginning her career with Syllogistics, Inc. Brown holds a Bachelor of Arts degree in Mathematics from George Mason University and is an active member of Vistage International and the Association for Corporate Growth (ACG).

About ORI

ORI is a full-service customer experience (CX) consulting firm applying innovative data collection and analysis to help government, commercial, and association clients gain a full understanding of citizen and customer expectations. By offering quick and efficient data collection, agile research and analysis, and systematic listening to mine all types of structured and unstructured customer feedback for insights, ORI translates data into decisions and decisions into stronger citizen and customer engagement. ORI, a certified women-owned small business (WOSB) and eight-time Inc. 5000 honoree, has been recognized consistently for three decades for the successful delivery of data collection and processing and customer satisfaction research services. www.ORIresults.com